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- Apr 25th, 2008
- 4,339 Comments
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40 is the new 30, orange is the new pink, AND
Billioniare is the new millionaire! So.. just as you thought you were approaching success by hitting 6 zeros, there is a new beast to face.
000,000,000 – yes 9 zeros!
If you are still looking to acheive 1 zero, let me inspire you with a quote I had the pleasure of reading in Februarys Entrepreneur Magazine. Billionaire Marc Ecko was interviewed on the billionaire mindset and very succesfully sums up how he has acheived his level of success and why so many others LOSE:
“I dont think theres one silver bullet that will shoot you to the moon. Not being emotional and being able to call shit on yourself and on the people around you is really important. And not having to worry about tap-dancing or tiptoeing around people’s feelings. Just to be sober and say “look, this is how it really is”. I think having an environment that lends itself to that without everyone getting pissy is really important. That, coupled with being passionate and being able to distinguish between the shades of passion, and emotion, because there is a distinction. Being passionate doesnt give you license to be emotional..”
I have personally witnessed, rather ALLOWED parts of my businesses to FAIL since I didnt want to confront someone, rather to avoid conflict than get what I wanted, needed, deserved, and PAID for!
I am working hard to make sure this is no longer a concern by aligning myself with people who ‘get’ the above quote. Life is too short and business is too damn hard to have it any other way.
Is this full of EGO and ATTITUDE? Heck ya, but listen close to what it really means.
If WE work together, the EGO I am looking after is YOURS.. How can I build you up, how can I make you feel more important? The Attitude I bring is what can I do to make this a success, where do my strengths lie? (why did you seek me out in the first place?) and where am I weak? I have the Ego and Attitude to do this Honestly.
Is it too much to request the same in return?
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- Apr 18th, 2008
- 43 Comments
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Here we go:
I am sorry to be so scientific about this, but we have Passover (google it!), so I am in a mad dash to get everything done .. and its all on top of my usual hectic schedule.
Therefore, with no further adieu, I give you this to look to: (NOTE: THIS IS NOT LIVE!! IT IS STILL A WORK IN PROGRESS).
PLEASE read this FIRST:
1) PLEASE do not Opt In to the list! I will give you a link here for the 2nd page that aweber sends you to, and I will ALSO (not today, since its not complete yet), give you the first autoresponder. You will not miss a step! I dont want you to opt-in so that when the page goes live, the stats will be 100% accurate, and not skewed by all of you
!2) This launch is for the very specific ailment niche in which I am partnering with someone else – an expert in the field. Therefore not everything is in my control. While Blake (he) is completely flexible and happy to go along, it is still a work in progress. These are his first videos and I did what I could to jazz them up. He has not even seen the changes yet, so I am waiting to hear if he thinks he can do better, plans to try to do better, or is satisfied. Curious what you guys think..
3) On Page 2 I tried for like 30 minutes to get the text below to NOT be centered. Its like an HTML exorcist. NOTHING WORKED. I know it looks bad. (also the text isnt complete)
4) Once we move along and get to a place where we all care cuz it succeeds (YES!), then I can go back and tell more history about this site, and how I came to be using it for this project. For now, I consider that information unnecessary to expound upon and dull.
Tell me if you notice the variables that would classify this site as in the stages of ‘pre-pre-launch’ mode? I will clarify them in a few days.
ok. Check this out:
(sorry – link removed for a few days to work out faster video playing! I dont want to make you suffer here!)
When someone signs up, they reach HERE:
(same sorry for this link too) - on that page is a link to a 3rd video…
Ok, look. I am a big girl and I can take it. So BRING IT ON. Tell me what SUCKS.
Caveat: try to imagine you are a ‘sufferer’ and not an IM’er..
Back soon…
P.S.- If you recognize the squeeze page look and feel, the background what have you… it is because you are looking at a professional squeeze page STEALER, THIEF, RIP OFF. That’s right. When I see a page, I like – its as simple as :
View Source. Copy. Paste. Change content. USUALLY hire graphic designer for new header graphic/logo, but didnt yet.
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- Apr 11th, 2008
- 41 Comments
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I am really pleased with the response I received inviting you to witness the product launch. 5 comments (so far) may not seem like a lot to you, but 4 are from FIRST TIME commentators on this site, so I know there are others!
At the conference in Orlando, I was a little envious of those who were able to speak with 100% confidence on their particular market and immediately apply what they learned to their bottom line. Being an across the board marketing
geniuschick can be confusing at times . I have too many projects, since I see SO much possibility in everything, and want a piece of it!!I mention that before I talk about phase I of our Product Launch, since I am sitting here debating WHICH launch to share with you. One market is highly competitive, but I have a lot of materials ready to go, and its being controlled 100% by my company. The other market is a great specific ailment niche, and I have partnered with an expert in the field. I have no reason not to share with you both, so just giving you the heads up that in addition to my beyond ridiculously packed schedule I am working these, so whenever pieces of each are ready.. I will share them! blah blah blah – every now and then I feel like Charlie Browns teacher when I speak. I just go on and on and wonder if anything penetrates!
Ok so PHASE I – the list building phase. List building. List building. List building. Can you hear my sigh?? People get sooo uptight about building their lists and as Jeff Walker says, your LAUNCH will build your list. If you do it right, the ‘buzz’ spreads and the small list you build should be a responsive list.
DO THE MATH:
If you sell a product for $47 and you have a list of 10000 but the list converts at 2% (this is a VERY accurate statistic -ask any guru), then you have a nice figure of $9400. If you have a list of 500, (which is only 5% of 10000!) and 50% convert to be buyers, you get $11,750! So the secret isnt to build the list, its to WORK the list. In the product launch market, it is not atypical to hear of 50-60% converting into sales.
More Math! It has also been said to death that you should expect to pay $1 per subscriber. How does paying $500 sound compared to $10000 to acheive the results exhibited above. You could afford to sell 40% of your list and still do the same.
If the math + the logic + the philosophy doesnt make sense, then I can scream too:
STOP WHINING ABOUT NOT HAVING A LIST.
More to come.. Keep watching this space!
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- Apr 4th, 2008
- 37 Comments
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I would like to INVITE all my readers (voyeurs, spectators, whatever you call yourselves) to witness as we roll out our own product launch.
There is no learning as by witnessing in action. I am sure I can find some old smart dead guy with a fancy quote to that effect, but you get my point, right?
Why should we watch you Andrea? Ok, I can respect this question. I have access to tons of free material, but FREE doesnt necessarily translate into ‘worth my time’.
1) A brief history:
Do you know what I was doing OFFLINE before I became a successful online marketer? I was moonlighting running Garage/Estate Sales.
In fact for a while, I was turning away clients AND not making it online. A little crazy I know.. but a lot confident – can never go wrong there. Now I take on clients just for pleasure since I still LOVE doing these sales!
The Irony of it all is that what made my business successful OFFLINE turned out to be exactly that which makes businesses successful online. My moving sales were SO popular and exciting and successful since we turned them into events! We held people off.. teased them a little.. pulled so many good psychological triggers that people would literally THROW their money at us when we opened the doors.
That is not an exaggeration!
Competitors would have to negotiate, show up 3 days in a row, to earn little – I would sell an entire household at top dollar in less than 2 hours.
yes..
2 hours..
& if that isnt enough for you to want a front row seat to our launch…
2) I became friendly with Jeff since hanging out with him in Orlando at the Strategic Profits conference, and I am getting direct access to his brain on how to do it the RIGHT way! He is super nice and helpful!
Are you interested? Great.
What do I want from YOU?
Well other than a big round of applause..
We plan to succeed, and maybe you could help by sharing your thoughts, opinions? Tells us what works and what doesnt?
We are now creating the opening squeeze page sequence and literally will show you step by step as we go along….
Remember the post a few days ago about starting over from SCRATCH and making a million in a year? Certainly launching products would factor in heavily to acheive that lofty goal!
More info to come..
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